Native Advertising

There are multiple ways/format to buy Inventory (advertising space) on a publisher website. One of them would be Native Advertising.

What is Native Advertisement ?

Generally when you find a paid content on a publisher website which is not in Image/Banner/Gif Formats and doesn’t appear like an advertisement! The look and feel of such content and even the message is matched with publisher content. Still not sure? See this : more examples

Remember those Sponsored content during recent Parliament elections?

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