Digital Marketing professional with 12 Yrs exp into multiple domains (Organic SEO, Paid, Social & Affiliate marketing). Ability to handle all performance marketing channels independently for any type of Business/Ecom. Business. Strong knowledge of product management for very complex website’s.
- Managing P/L for channels.
- Managing multiple teams for day to day activities.
- Co-ordination with developers, content writers, Third party vendors and other key stake holders.
- Representing channel in Monthly/Quarterly Business reviews.
- Business forecasting at annual/monthly level.
- Marketing plan for events like valentine, Diwali etc.
- Supporting management with relevant data points from various analytic tools.
|Digital Channels||Exp||Self Ratings|
|Affiliate Marketing||6 yrs||8.5/10|
Hand on Experience with –
- Organic SEO for desktop and mobile websites.
- Google APP Indexing (including deeplinking & deffered deeplinking)
- Play Store Optimization.
- Automation tools for Free & Paid Channels.
- Location based SEO.
- Bid optimization for Paid Marketing channels.
- Integrated marketing strategy development.
- Buniess Automation with various tools.
Some of Projects iXiGO.com / Letsbuy.com / Flipkart.com / Amazon.in/ TravelGuru.com Alwaysonvacation.com / Finestwine.com / A4Atravel.com / Mypopkorn.com BollywoodHungama.com / JaypeeGreens.com
Online Marketing Manger
Vice President of Engineering @ Flipkart.com
Rahul had a very strong role to play in the growth of organic traffic to flipkart.com It was one of the channels that met targets for us with consistent month over month growth. He is very meticulous with a solid understanding of the search engine space.
Head Search (SEO/SEM)
Search Marketing Manager (SEO/SEM)
iXiGO.com (Le Travenues Tech. Pvt. Ltd )
GM-HR at Mpower Softcomm Pvt. Ltd.
Rahul is a very committed professional who knows his job well and is able to deliver results consistently and at the same maintain quality of delivery. His follow -up on issues is commendable. A very result oriented person. I Wishing new heights to him.
AM Online Marketing (SEO/Affiliate)
Assistant Vice President – Marketing at Zee Entertainment Enterprise Ltd.
Rahul is a great resource to have. What I have liked the most in him is his understanding and knowledge of SEO. He does his work with precision and delivers well within the deadlines. Have enjoyed working with him and wish him luck for his future endeavors.
Marketing at EMERITUS Institute of Management
Rahul is a great person to work with. He commands thorough knowledge of his domain and is quick to come up with effective solutions. He is definitely one of the most efficient persons I have worked with, and his constant help has rendered remarkable results in a short span. In addition, he is reliable, patient and displays strong work ethics. He would definitely be an…more
Having any Question related to Internet Marketing or SEO ?
Feel free to ask any question via comment box given below related to SEO/SEM problems you might be facing on your website. I will make sure to reply you as soon as i get time. Please be descriptive so that i can undersatnd your SEO Problem properly & Correctly.
Rahul Pandey’s Specialties:
Competitors SEO Performance Analysis.
SEO strategy Planning & Documentation.
Web Analytics (Google Anlytics/Omniture Site Catalyst)
Local SEO and Social Media Optimization
Paid Marketing –
Pay Per Click on Adwords, Facebook and other search engines.
Social Media Plus Online Reputation Management.
Display, Re targeting.
App SEO –
App Store / App Deep linking.
App Integration in Google Search Results.
What is Search engine optimization ?
Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results for targeted keywords. Usually, the earlier a site is presented in the search results, or the higher it “ranks”, the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. *wikipedia
What is Pay Per click ?
Pay per click (PPC) is an advertising model used on search engines, advertising networks, and content websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertiser’s website. Advertisers bid on keywords they predict their target market will use as search terms when they are looking for a product or service. When a user types a keyword query matching the advertiser’s keyword list, or views a page with relevant content, the advertiser’s ad may be shown. These ads are called a “Sponsored link” or “sponsored ads” and appear next to or above the “natural” or organic results on search engine results pages, or anywhere a webmaster/blogger chooses on a content page.*wikipedia
Understanding freelance seo and full time consultant
Do you have a web page that doesn’t rank well on search engines? Are you losing potential business because of this? Does you budget not allow you to hire the services of a full fledged SEO agency? If you are looking for answers to these questions, you might do well to hire the services of a freelance SEO expert. Freelance SEO experts are trained individuals in the world of SEO though they prefer to work on their own as a consultant. They are less expensive than a full-time SEO agency and are often easier to work with. There are a number of freelance SEO experts and you really need to sift through their profiles before finalizing on one.
What after You Hire a Freelance SEO Expert?
Once you hire the services of a consultant, they would be performing a number of tasks for optimizing your site. Here’s what to expect:
- The expert would analyze your site and select specific keywords that could be used in relevance to your site. If you’ve already used most of the keywords and aren’t getting results, they would probably work out a way to rephrase details for you.
- They wouldn’t always make very big changes, but they might make minor tweaks for effective optimization, such as basic changes to content, tags and alt texts for images.
- As an SEO expert, they would even help you in aspects of web designing, web development, use of various skill sets, internet marketing services and social media optimization.
There is no doubt that hiring the services of a SEO expert in India is a cost effective method. They definitely charge much lesser than what you would pay to an agency. Most freelance SEO experts are extremely knowledgeable and have great skills in getting high ranking for your website. One of the best advantages of hiring a freelancer would be the fact that you would be able to keep a closer look on what they are doing. If you are especially new to optimization, working on a number of projects and want to work within a budget, hiring a freelance SEO expert would be definitely beneficial to you.
Thanks for Visiting this website. Feel free to ask any question via comment box given below related to SEO/SEM problems you might be facing on your website. I will make sure to reply you as soon as i get time. Please be descriptive so that i can understand your SEO Problem properly & Correctly.